Transitioning print to digital
In line with Petrofac’s group-wide focus on digitalisation, their established publication, Petrofacts, transitioned from print to digital. With a design-led approach that prioritised editorial flexibility over rigid templates, we recommended no-code content build tools, enabling bespoke story layouts. Responsiveness was embedded from the outset, ensuring a seamless experience across desktop, tablet, and mobile – resulting in a digital publication that carried over editorial and print design integrity, while embracing video and animation capabilities of the web.
